FAQs

How does CertaPro determine how big is a territory?

CertaPro gathers demographic information and then designates specific zip codes to form a territory based on single family dwellings and average income levels, among other factors.

How many people will I be hiring with a salary?

You probably won’t hire a salaried person until annual sales exceed $500K. Most owners then hire an office person.

How many crews will I have on staff?

CertaPro has a critical path to help you determine what infrastructure is needed at different levels of volume, so you scale profitably!

Does CertaPro provide health insurance to its franchise owners?

No, insurance is purchased on an individual basis.

How long is the CertaPro Painters training program?

You will have two one-week training sessions at corporate headquarters in Oaks, PA (near Philadelphia). Training consists of a combination of classroom, video, online and field learning. Our corporate trainer, a graduate of the Wharton School of Business, will take you through the classroom and virtual training, while your Development General Manager will support you after you start operating. Typically you will work with your Development General Manager over the phone and through field visits over the next 18-24 months.

How long is the CertaPro contract?

The CertaPro contract is for a period of 10 years. Upon expiration, each franchisee is given the right to renew.

What kind of vehicle do I drive?

Typically each franchisee drives a full-sized van, pick-up or SUV.

Where do I buy my equipment?

You will purchase most of your items needed for a first year business from a local paint suppliers such as Sherwin Williams, Home Depot or Lowe’s. CertaPro will provide you with a complete list of items you will need.

How long before I have an office outside of my home?

Once your annual sales exceed the $500,000 – $600,000 annual range, you will find that it is time for an outside office. Part of that reason is the possibility of adding an office person.

How will I attract customers?

The main method in a first year franchise is through the CertaPro direct mail program.

Who owns CertaPro Painters?

Our parent company, FS Brands, also owns California Closets, Handyman Connection, Paul Davis Restoration, Pillar-to-Post, Floor Coverings International, and College Pro Painters.

I do not know how to paint. In fact, I don’t like to paint.

Good. We seek assertive individuals who possess leadership, tenacity, attainment, introspection, and precision. This opportunity is about organization building and scaling a large business.

How much money can I make?

That question is answered in item 19 in our franchise disclosure document. If you would like to receive this document click here.

What if my area has pages and pages of painters in the phone book?

That is good. This means you have a very strong market with a lot of demand. Remember, you are taking market share from your competition when you begin your franchise. The more fragmentation that exists, the more opportunity for you.

Do I need a license?

In most cases you do not, however, it varies state by state.

Is CertaPro Painters reasonably priced?

Our targeted customers are seeking value and are not driven only by price. Of course, they want a fair price for our services based on the value they perceive to be purchasing when selecting CertaPro. Most of us do not purchase services or products based on price alone. CertaPro delivers “Certainty®” to the customers at a competitive price.

What is GAF?

This is CertaPro’s Advertising Fund. This money is used to build our Brand on a national level.

I already have a laptop computer. Can I use that?

No. You must purchase the approved tablet so that your system and hardware is completely compatible with our programs.

*These are Average Gross Sales for US CertaPro franchisees who were in operation for at least 12 months in the years listed. All figures are based upon information provided to CertaPro by US franchisees, who operated a CertaPro business for the full 12 months of the respective year, including those that are certified to perform commercial services. Some franchisees own more than one territory. The information for the respective period January 1 through December 31, 2009 (28.7% were at/above the average), January 1 through December 31, 2015 (28.1% were at/above the average)